Did you know that digital orders have risen to one-third of total restaurant and convenience store food orders, up from just 12% pre-pandemic? Restaurant operators have been struggling to adapt to this, particularly since the digital orders are often accompanied by a substantial commission!
The hotel industry went through similar challenges about 20 years ago. The lessons learned may prove very helpful to restaurateurs as they navigate their way through this new distribution landscape.
Please join Ashwin Kamlani, Bill Carroll, Ph.D. and me for an insightful (at least we hope it will be!) discussion on this topic in our eCornell Keynote entitled "Deja Vu All Over Again: Lodging Lessons for Restaurant Distribution". The Keynote will be held on Tuesday, May 17 at 1 pm edt. Here's the sign-up link. Also, if you can't make it, the session will be recorded. I'll be sure to post it here for your convenience!